Tag - Nostalgic

Beef Is Back for Dinner as Marketers Woo Nostalgic Millennials

Oct. 5, 2017 7:03 a.m. ET Beef is back for dinner. The U.S. beef industry is resurrecting its 25-year-old tagline, “Beef. It’s What’s for Dinner,” in a Marketing campaign aimed at millennials that have childhood memories of the slogan and want to know more about their food. The social-media campaign from the National Cattlemen’s Beef Association combines nostalgic elements, such as the tagline and narration that alludes [...]